The Blog
create an extraordinary life
Must Have Modern Marketing Strategies
No matter what your offering is, the key to marketing is researching your ideal client, who you are competing with, what you offer that your competition doesnāt, and what solutions your services or products bring. When you're clear about these answers you'll be able to get to know more about what your clients need, where...
How to Scale Your Business
When you started your business, you were doing all the things! From coming up with the perfect name and logo, through doing all the work, as well as all the nitty gritty administrative tasks that never seemed to end. It was a bit of a slog, but you got through it! Now that you have...
How to Add more Personality into Your Brand
In a recent article, I discussed the importance of personal branding and how it can open doors for you. I talked about how we would choose a Martha Stewart recipe online over other authors purely because of her name, but have you ever watched her cook on TV? Sheās somewhat dry and bland! Sheās done...
5 Reasons Why GTD (Getting Things Done) Is Better Than Perfect
You have goals, dreams and aspirations with a massive drive to achieve them and become successful. This intent of ambition oozes through your life as you wish for your child to perform well at school or the client you mentor to attain the results they deserve. On top of this, everything needs to work out...
How To Keep Your Clients Coming Back For More
You and I both know that clients play a significant role in your business. Without clients, you canāt survive. You have a business not a hobby! Thereās the financial gain but, more importantly, you get to impact the lives of the people you serve and create a ripple effect in the world. A good client...
Managing Your Time While Doing Everything
As a parent, partner and business owner, youāre never lacking in things to do. Youāre on your phone replying to emails, managing a big project and organising the must-have item for show-and-tell at 7 am on a Friday morning. No matter how much you wish for it, a 25-hour day isn't going to happen. However,...
5 Steps To Empower Yourself
I work with a lot of women (and a handful of men) entrepreneurs. Theyāre experts, overqualified and amazing at what they do ā yet I see self-doubt and imposter syndrome almost cripple them into walking away and giving up before they even start! Often times people sign up to work with me because they want...