The Blog

create an extraordinary life

4 Steps to Personal Brand Embodiment

Apart from your logo, website, videos, and photos, your personal brand includes the way you connect to your audience, your vision, your "why", your personality, and your voice. Personal Brand Embodiment is a synergistic blend of YOUR Brand Identity, expressing and manifesting who you and what your values are, while YOU simultaneously personify and express...

How to Professionalise your personal Facebook profile and attract ideal clients

Whether you realise it or not, whatever you post on social media already forms your personal brand. Facebook is a great platform for making the most of attraction marketing. If you’re authentic, intentional, and have the right motivation you’ll attract your ideal client. Some of my biggest clients have come via Facebook and me being...

9 ways to introduce and improve Diversity, Inclusion & Equality into your business

Now is the time for us to continue having these conversations. Racial, gender-based, economic, religious and all types of disparity and equality should never be tolerated. There shouldn't be a short-term social media hype followed by silence. Moving forward, we need to ensure that we do the work and continue to make all different groups...

The mindset of an entrepreneur

As an entrepreneur, you always need to be thinking about new and creative ways to make money. Whereas most of the working population are seeing how they can stretch a dollar, entrepreneurs focus on creating money. In order to truly thrive as an entrepreneur, you need to be on the lookout for new problems that...

Events being cancelled due to CoronaVirus and how to pivot

So let’s talk about what’s happening lately. This week I should have been hosting my second Barefoot Luxe Business Retreat on the West Coast of South Africa, but I'm not. The Corona Virus is affecting people all over the world, so many people on my feed now are affected by the virus, schools are closed...

The 5 phases of launching and selling your programs online

How does turning your years of knowledge into an additional income stream sound? Once you master launching your offers online, you can create a repeatable and scalable income stream in the form of group programs and high-level 1:1 signature offers. Here’s WHY Learning to launch your signature offer online is non-negotiable: MORE MONEY IN YOUR...

The Number 1 Thing You Need in Business

The number 1 thing you need in business is sales. If you’re not making sales, you don’t have a business. How you achieve sales is by building a buying audience (the name of one of my courses!) first, and then launching to them. How you achieve sales is by building a buying audience (the name...

Anxiety and How to deal with it as an entrepreneur

Many entrepreneurs struggle with anxiety on different levels. I work with a high-performance coach. He also happens to be a psychologist who has managed psychiatric wards. According to him, there are 3 different states of Anxiety: Top Level, Middle Level and Low Level. What happens all too often is that we swing between the 2...

What is a Personal Brand, and why do I need one?

What forms your personal brand? Apart from your logo and website, your personal brand includes your overall presence online including your videos, your photos, the way you speak and represent yourself, your story, your vision, what your brand stands for, how you connect with people and who your ideal clients are that you want to...

Why People are 10X more likely to buy at the end of the year

It may seem counterintuitive to launch your new business or program at the end of the year. You may feel apprehensive, thinking no one's going to have money. That's not true. There are studies that prove that people are 10 times more likely to be receptive to buying at the end of the year. This...