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My life on InstaGram

Growing your on/offline presence 🌱⁣⁣⁣ ⁣

Growing your on/offline presence 🌱⁣⁣⁣
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A Welcome Email automatically follows after your reader opts in. The best option is to send a 7-part welcome series, also called a Nurture Sequence, one day after the other.⁣⁣⁣
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Use parts of the content from the pdf in the welcome sequence, link to some of your Facebook lives, blog posts, press features (I link to my Forbes article) so they get to know you & your story. This is also a chance for you to share results ahead of time so that they’re confident you know what you’re talking about. You want your reader to receive so much value from your Freebie that they think “WOW! If this is how much value she is giving away as free content, imagine what it will be like to work with her?!”⁣⁣⁣
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Don’t worry about giving away too much in your free content. It takes a while for people to take action with something that’s given to them for free. Sometimes they need to invest before they actually start doing the work so that they can see results for themselves.⁣⁣⁣
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Creating a Facebook Group is much more intimate & personalised than a Facebook Page. It creates a sense of belonging in a space with a like-minded community. Your members tend to share more and it is your little space where you are seen as the leader.⁣⁣⁣
Nurture your audience by showing up & giving value using Facebook lives. ⁣⁣⁣
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Some live content you can use in your group:⁣⁣⁣
💡 Interviews with industry experts ⁣⁣⁣
💡 Masterclasses⁣⁣⁣
💡 Video testimonials from your happy clients⁣⁣⁣
💡 Social proof showing your audience the “cool things” you can do⁣⁣⁣
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These are ways to show people that you’re knowledgeable on your subject, you know what you are doing, you actually care about their results and that you’re comfortable with teaching.⁣⁣⁣
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Go live regularly & give plenty of value. This is almost not negotiable especially when starting & building your Facebook Group. ⁣⁣⁣
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This way, people get to know you, connect with you, develop a sense of trust in you, and they feel more comfortable knowing that you can help them. 🙏⁣⁣
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In my next post, I'll share how to use Facebook Ads to build your buying audience and how it worked for one of my clients 😎

⭐️ Grow Your Presence Online and Offline ⭐️⁣⁣
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Blogging and social media for Content Marketing is a way to attract your ideal clients by entertaining and educating them. Optimise your Facebook Page, Instagram Account, and LinkedIn profiles. ⁣⁣
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Start growing your followers online, continuously show up (don’t overlook the value of doing live videos) and provide valuable content without any putting out an offer.⁣⁣
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Facebook and Instagram stories are growing in popularity (plus Facebook pushes them in the algorithm) and are a great way to give insight into your daily life. This is a great way to personally connect with your audience, show off your client projects or share a preview of an upcoming blog post.⁣⁣
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Think outside the box – network, guest post on other industry leaders’ blogs and books or get yourself featured on a popular podcast, radio, TV show or in a print magazine. All the positive PR can be leveraged to boost your credibility and in turn – your sales!⁣⁣
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Build Your Email List 📧⁣⁣
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Create an opt-in Freebie. Your opt-in could be a free pdf (this is one of the easiest), a video series, webinar, quiz, mini-email course, or an audio course. Don’t over-complicate this step, you don’t need to create lots of opt-in freebie types. You just need to create one opt-in that’s going to lead them towards what you’re selling ie. your signature offer.⁣⁣
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On the Thank You page, invite them to your Facebook Group. NOW you are building your email list and your Facebook Group at the same time! Thank me later! 😉⁣⁣
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Promote your opt-in Freebie on Facebook and Instagram in your bio, your posts, and your stories. Do the same on LinkedIn, add to a LinkedIn Article, on your website’s homepage (on a pop-up) or in a blog post.⁣⁣
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It’s important to start building your email list as soon as possible instead of depending on social media for leads and growing a following. One of the social media platforms could go down at any given time or the algorithms could change overnight whereas you own and control your email list.⁣⁣

The number 1 thing you need in business is sales.

By changing the thoughts we have in reaction to va

By changing the thoughts we have in reaction to various circumstances, we effectively change the result. Our thoughts are powerful, and this is why we need to always be mindful of what we are thinking. ⁣💭⁣
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It’s so important to include your feelings in your daily affirmations – they affect your actions!⁣ 🤗🌟🌈⁣
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#chooseday #dailyaffirmations #dailythoughts #thoughts #businesscoach #mindsetchange #positivity #positivevibes #inspiration #motivation #life #happiness #noworries #positiethinking #selfcare #gratitude

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