Build your brand online

with chanelle segerius-bruce

Confidently go from expert entrepreneur to money-making mentor

A group coaching program for wildly creative business owners who are ready to trade in the overworking for more flexibility and freedom in their businesses.

You always knew starting your own business was the right path for you. You just didn’t expect to spend so much time working on it!

By this point in your career, you’ve more than paid your dues, sacrificing weekends, holidays and family time for the sake of your clients. The number of man hours you’ve put into building this dream business of yours is beginning to weigh on you, and you can’t imagine spending one more year, let alone the rest of your life living this way.  

Frankly, you’re beyond maxed out, and something’s got to give — and fast.  

You’ve done your time and built the reputation for being bloody good at what you do, and you’re ready to move into the next phase.

You want leverage.

You want more time off.

You want to stop trading your time for money!

and work from wherever you like

AS INTERVIEWED BY

Hi There!

I'm Chanelle and I know what you’re struggling with because I’ve been where you are right now.

I spent 10 years as one of the most sought-after wedding photographers in the UK, lugging my gear to shoot after shoot — and then coming right back home to my Mac to edit the photos I took. When I wasn’t staying local, I was traveling to places like Bali and Morocco to shoot on location.

90% of my weddings were published in glossy wedding magazines, and I was even commissioned by You & Your Wedding Magazine to shoot the back fashion pages. As my reputation grew, so did my workload. It was an endless cycle of late nights, early mornings, and full weeks spent away from my family, immersed in my job.

I was grateful to have so much business, of course, but I knew I needed a new approach to doing what I loved — one that didn’t require me to miss out on beach days with my daughter and date nights with my hubby.

The straw that finally broke the camel’s back? When I realised I was busting a gut — and still making less money than my daughter’s nanny!

That’s when I became a business mentor and transitioned from behind the scenes to the face of my own personal brand. By October of that year, I had my first $17K month in sales.

Now I finally have everything I wanted when I became an entrepreneur: full control over my schedule, a global impact, financial freedom, and more time with the people who matter most to me in this world.   

Clients Results

"I generated over $31K and paid off my credit cards within weeks of starting BYBO! So Thankful!" - Joe Mebrahtu

“I made R35 000 in sales on my first workshop and I have to attribute my success to Chanelle’s program.” - Derryn Schmidt

"£28,5K WOW. Within weeks of doing BYBO I had my first 5-figure month, and then another!" - Jennifer Claire Constant 

“£18K in 18 days (July 2018). 2018 - The year of 5-figure months.” - Kelly Chandler

"I brought in over £10k of sales and contributed to my best month ever!" - Louise Beukes

£37K of sales within weeks of starting coaching. I'm making the money I dreamed of! - Nicola Russill-Roy

“€4100 extra revenue from mentoring in just 4 weeks of being on the program!” - Dasha Caffrey

“I had a £60k mastermind launch, and went up to £10k a month in passive income alone!” - Lisa Johnson

“I made €41 000 Euros in 90-Days for photography and personal branding work!” - Claire Morgan

I launched and SOLD OUT 5 workshops, aimed at photographers and generated over R216K ($16K) in sales! - Jacki Bruniquel

“I made £21.5K from 2 Event clients signed in my first month working with Chanelle!” - Rupa Nagamootoo

“I'm creating consistent 5-figure months! My signature package is now priced at $3940.” - Carol Hampshire

“Over $10k in one month! I now work less hours and make more money than I ever have before!” - Chantal Edouard-Betsy

"I booked €15,000 photography clients and pre-launch coaching worth €4750!" - Yvonne van Dalen

it's time to design your life

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ABOUT-COLLAGE

I believe that what you focus on grows, with a clarity comes power and that you can design a life of freedom by being super intentional every single day

Let’s face it — it’s time to stop working your arse off and start teaching what you know!

You run a successful business. You've got years of experience and now it's time to step up, stand out authentically and share your expertise with those who're dying to learn from you.

People are already flooding your inbox with requests for coffee dates to “pick your brain.” Clearly, this is a good sign, but when it comes to cashing in on your knowledge, you’ve got more questions than answers.

Can you still keep your existing business AND make money as an expert in your chosen field?

How do you neatly package up your knowledge into products and services that clients are willing to pay premium prices for?

And what exactly does it take to step up, become an industry leader, and build a personal brand?

Introducing Build your brand online

This is a LIVE, 3-Month Group Program that takes you step-by-step through the exact process that will get your mentoring business off the ground and teach you how to scale it, so you can leverage your time and get paid for what you know, NOT what you do.

Because you’re done with feeling overwhelmed, chasing after clients and having to physically show up and work to make money. If you don’t put in the hours the cash dries up.

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Build Your Brand Online is for you if You're

  • Keen to mentor, teach, coach, speak, host workshops or retreats (online or offline)

  • Looking to brand yourself as the expert that you are

  • Ready to teach what you know, enabling others to do the work instead of you

  • Wanting to learn how to work online and on your own schedule instead of your clients’

  • Unsure of what to focus on first...and then after that...and then after that

  • Feeling unclear on who exactly you want to work with

  • Eager to get your message out to many instead of one person at a time!

  • Open to offering a blend of advising and high-end done for you services, so you can earn more profit while working fewer hours

Ready to start creating unlimited freedom? ENROL NOW

BUILD YOUR BRAND ONLINE - THE GROUP PROGRAM

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"I generated $24.5K and paid off my credit cards within 9 weeks of starting BYBO! So Thankful!" - Joe Mebrahtu - Canada

I generated over $31k in revenue and paid off my credit card, in 2 months since starting BYBO. So thankful!! 

Made $2K for 2-Hours of one-on-one consulting work. Sold 3 coaching packages in the space of 2 weeks totaling $7500 (July 2018). Signed up a coaching/consulting client for $2500 per month (August 2018).

After a week of working with Chanelle my private consulting went better that I could have hoped.  I can’t put into words how it feels to be paid based on value rather than time. I am so grateful for your assistance and encouragement.

While working with Chanelle, I got clear on my message, offer and audience. She gave me the clarity, strategy and self-belief to launch immediately.  As a result I ended up enrolling three clients for $10,000 within 6 weeks.

Joe Mebrahtu

BUSINESS DEVELOPMENT AND MARKETING - CANADA

“I launched and SOLD OUT 6 workshops, and have a waiting list for future ones!” - Jacki Bruniqual - South Africa

I launched and SOLD OUT 6 workshops, aimed at wedding and portrait photographers and I have a number of people on a waiting list for the next one!

I would recommend working with Chanelle as she has a wealth of experience and knowledge to help any entrepreneur who is wanting to launch something but isn't sure of where to start.

My most important work to date with Chanelle has been to get clear on my branding and website which is now in development and I am so excited to see the results.

Jacki Bruniqual

PHOTOGRAPHER | SPEAKER - SOUTH AFRICA

Kelly Chandler Consulting
2018 the year of consistent 5-figure months! July 2018 saw me sell £18,500 worth of business in 18 days. I exceeded my 2017 turnover by 31st August 2018.
With 3 months left of the year, I’m totally on track to hit and smash my ambitious 2018 yearly target. The future is looking full of opportunities as my knowledge and profile has massively expanded by following Chanelle’s advice. 
She’s kept me razor focussed on my business, helping me to ignore the noise and the next shiny thing; with consistent action on what works for my brand hero/ideal client. I have absolute clarity on my brand hero, and have developed very specific services for them which are constantly developing. She’s helped me significantly upskill to reach my ideal audience. I could not be more excited about my work and Chanelle is an integral part of team Kelly’s success. 

Kelly Chandler

WEDDING VENUE CONSULTANT - UK

What do you get from ... Build Your Brand Online?

It will show you how to:

  • Gain clarity around what your signature offer will be and how to sell it
  • Create your Brand Hero (your person! your ideal client)
  • Brand yourself as the expert that you are
  • Explode your visibility and create content that gets your message to the masses
  • Use your unique story to connect deeply and authentically online
  • Learn what systems and structures you need for email list building and growing your tribe
  • And more...
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Here it is ... Build Your Brand Online is the same step-by-step process I take all of my private coaching clients through.

 It will help you establish yourself as a personal brand and create a business that gives you the ease, freedom and flexibility you’ve been craving.

Module 1 - Go for the Goals

Go for the Goals

It's time to work out what you want. There's no point spending time and money on building your business when you're not feeling 100% aligned.

That’s why we start by setting your goals, doing powerful forward visioning and mapping out what your business needs to look like in order to support the life you want to create.

You’ll also write your Brand Stand and know WHY you do what you do, so that you stay committed to what you’re building long-term

Figure out what online business model is right for YOU, so you can feel good and make money at the same time.

Move out of worker-bee mode and into the role of coach, consultant, speaker and leader. Narrow down your Zone Of Genius and move from feeling foggy-brained to crystal clear on what you do, what results you get for people and how to articulate that in a way that will have your ideal clients lining up out the door to work with you.

(Value: $497) Included in Build Your Brand Online

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Module 2 - Brand Hero

Who do you want to work with?

Create your BRAND HERO. It's time to go deep. It's time to get to know your ideal client like never before. I'm talking about knowing her so well that when you write your newsletters and social media posts people message you asking if you were talking about them!?

I get this all the time, and that's a good thing. It means I KNOW you so well 😉

You have to be specific in your marketing. It doesn't mean you'll never work with anyone else but when you can visualise this perfect person and write to them and them alone you'll nail it every time!

I'll help you with this process so it won't feel like a shot in the dark.

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Module 3 - Signature Offers

Signature offers that sell out

A confused mind says no! When you're all over the place with your offers you'll feel overwhelmed and confused, imagine how your potential clients see this?

In Module 3, you’ll get clear on your main offer — the one thing you're excited to put together and share with the world. It's the package you want every client to buy!
It's time to flesh this out fully and be proud of the value you're offering and to charge your worth for your years of knowledge and experience.

Use this to map out your:

• In-person workshops
• Retreats or Masterminds
• Online Skype mentoring programs
• VIP Intensive days (coaching/consulting/mentoring/teaching)
• Done-for-you service mixed with consulting
• Group programs to scale and leverage your time

(Value $497) Included in Build Your Brand Online

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Module 4 - Personal Branding

Personal branding for Profit

Now that you’re no longer hiding on the sidelines, you’ll need to take center stage as the face of your own personal brand.

In Module 4, you’ll create connection through STORY and your unique visual brand. What's fascinating about you to your Brand Hero? How can you stand out and remain authentic and genuine? Hint: the more real and personable you are the more this will happen naturally.

Then you’ll create the visual elements of your brand as you nail the look and feel. Whether you’re undergoing a brand refresh or starting from complete scratch, you’ll learn what goes into a brand that reflects your personality and where you are now (admit it, those pics you had done a year ago are looking a little tired!).

Pull the pieces together and refresh your website or create a new one for your new target audience. You’ll also be able to post in the exclusive Facebook group and get my one-on-one feedback. Ask your questions about your brand during the live coaching calls to work out what's best for you.

(Value $497) Included in Build Your Brand Online

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Module 5 - Get Found

Get Found (and Hired)

What if instead of having to seek out clients, clients found YOU?  

This is where you share your message and give the world the chance to find out what you do, who you are and how you can help them. Being specific in your marketing will ensure you attract your BRAND HERO. However, you do need to know how to create content and spread it across multiple social media platforms so that they have a chance to find you!

I'll provide you with the exact blueprint that I use and my social media marketing clients have been using to attract clients for over 3 years now.

Learn how to create a piece of Pillar Content that gets shared across the internet. Batch your content creation and schedule it out so that you're not bogged down with posting all day long and not knowing what to do where.

BONUS: Brand Your Instagram — My comprehensive Instagram Course videos will show you how to light up your potential clients’ Instagram feeds with your perfect online presence.

(Value $497) Included in Build Your Brand Online

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Module 6 - Lead Generation

Lead Generation that Leads to Sales

You have potential dream clients all over the world, and with the way of the internet these days you have access to them - if you know how.

Through building your email list, creating a freebie and keeping in contact with people through your newsletters and possibly a Facebook Group, you now have a brand new way of building a tribe.

You’ll get a step-by-step walkthrough of what you need to start building up your database (ever heard the phrase "your money's in your list?") with targeted clients who want to work with you.

Start using paid traffic AKA Facebook ads to speed up this marketing process. I'll cover target audiences, the Facebook Ads Manager, your tracking pixel and what that even means, plus pull it all together with your Freebie and your email list building.

(Value $497) Included in Build Your Brand Online

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“I now have more money with less clients, and they are my absolute dream clients!” - Beatrice Chan - Mauritius

I now have more money with less clients, and the cherry on top... they are my absolute dream clients!

Before the group coaching program, I was managing several client's social media accounts. Working with Chanelle helped me get clear on my ideal clients and charging what I am worth. I've added a coaching offer to help women earn a sustainable income doing what they love, while slow traveling in comfort and style.

Chanelle gets straight to the core of building your brand online in simple and practical steps. Having this structure helped me know what I need to do to grow my business to the next level. She truly gives more than you expect!

Beatrice Chan

WRITER | SLOW TRAVEL BLOGGER | SOCIAL INFLUENCER - MAURITIUS

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By the time I had finished the group program, I’d brought in over £10k of sales and contributed to my best month yet!

Chanelle’s Build Your Brand Online Group Program helped me to focus on my niche and get more targeted with the services and support I offer my clients.

As a result, I launched my new Signature Branding Experience (signing my first client pre-launch!) and created a new group program to help established wedding business owners take control of their business systems and finances, selling out within a week.

Louise Beukes

BLOGGER - UNITED KINGDOM

“My consultancy business is the reality of my vision. I’m earning the money I dreamed of making. I’m working smarter and my work-life balance is optimal” - Nicola Russell-Roy - UK

As a result of working with Chanelle, I launched my PR coaching offer. In a few short days I've done £37K of sales for both my private coaching and done-for-you services. This business is exactly what I envisioned and I'm making the money I dreamed of!

I love the fact that although she is super busy herself and has many clients you feel like you are the only one she is working with, this is due to her high level of genuine,  client care  she has for her clients, their wellbeing and their needs. 

I recommend working with Chanelle because she is straight talking, she has your back, she knows what she is talking about, she doesn’t take any shortcuts, and you can rely on her to give the support you would want from any good coach.

Nicola Russell-Roy

PR AGENCY DIRECTOR - UNITED KINGDOM

There's more! Meet My Guest Experts

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Kylie Slavik

Story Marketing

"My first Facebook Ads Campaign had a 2000% ROI. I’ve added story to every component of a marketing funnel. Ads. Landing Pages. Lead Magnets. Emails. Sales Pages. Sales Enrollment Calls. Even Retargeting and Follow-Ups.

My campaigns have made millions for my clients and increased sales conversions for already successful companies. What I’m most proud of is that I’m proving that marketing can be empathy-driven, and still wildly profitable. I’ve taught this to everyone from solopreneurs to 8-Figure companies."

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Lisa Johnson

How to sell out group courses

Lisa's consistently sold out every coaching programme and course she's offered including a Mastermind in just 2 days and gained 150 subscribers to a monthly membership in a weekend giving her a semi-passive income stream of over £7k per month. Lisa will be telling you the steps she takes to sell out her programmes and the biggest mistake people make when selling a course.

Featured on the BBC, Express and Huffington Post as well as having spoken at WedX and Planners Extraordinaire in Dubai, Lisa also runs two wedding businesses whilst raising her 6-year-old twins.

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Portia R. Jackson

Facebook Ads

Rather than spending your energy hunting down your next clients, imagine having a strategic partner to create, manage and scale your paid advertising.

I'm Portia R. Jackson and I can help you do that by mixing together a large dose of strategy, a smattering of personality and leveraging my former rocket scientist brain to create fruitful and lucrative Facebook ads and messenger bots.

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Lauren Vanessa Zink

Copywriting Expert

Lauren helps entrepreneurs find their voice, nail their messaging, and write incredible, sales-making copy. Armed with a B.A. and red lipstick, she’s taken tens of thousands of coaches, consultants, and creatives from “Who are you?” to “Holy sh*t, where have you been all my life?” When she isn’t working on a client launch or writing about herself in the third person, you can find her playing at one of San Diego’s awesome dog beaches with her fur baby Sphinx.  

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Rebecca Matias

Sales Conversations

Rebecca did over $1 million in sales while working for one of the world's largest coaching companies.

Rebecca takes a fierce, laser-focused approach to helping women create 6-7 figure businesses and lives they love because she believes that “when women are financially empowered, the world changes for the better.” Rebecca Matias is a personal growth hacker and success strategist.

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Laura Payne-Stanley

MINDSET - LIMITING BELIEFS

Laura's an award-winning platform creator with over 1/2 million social reach, an experienced marketer, and Master Practitioner of NLP and Hypnotherapy.

Laura will be doing a training on Releasing Limiting Beliefs as you step into the role of expert in your personal brand

Featured on Huffington Post, & Style Me Pretty, committee member for NLP International Conference and speaking at Paperfest, French Flower School and University resident speaker on Student Enterprise.

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Lucy Baker

Confidence Coach

Lucy is a confidence coach and professional make-up artist. She encourages women to become the best version of themselves - so that they thrive in life and in business. She's currently a partner with Live Better With :: Cancer and is running a series of confidence and makeup videos for their huge online community and has recently had coverage in Cosmopolitan magazine, Margate Mercury and has had a number of speaking engagements at business events. 

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Jenny Holden

PR EXPERT

Having worked in PR (in-house and consultancy side) for almost 15 years, Jenny decided it was time to ditch the corporate world and help other businesses, both large and small, achieve PR wins.

PR has changed dramatically in the past five years. Digital communications dominates the publishing landscape. Communications between brand and customer are more important than ever. PR and digital marketing now act as one with fully integrated campaigns. 

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Celinne Da Costa

Brand Story Coach

Celinne da Costa is an international Brand Story Coach, Published writer and Active Dreamer. Building her business and exploring the world from wherever she chooses to be. Sounds like a dream, right? It is, but that's because he designed it way! Being clear on your story and how that impacts your life and business are her key teachings! She's been featured in Forbes, Buzzfeed and Huffington Post among others. 

Stephanie Nickolich
Stephanie Nickolich

THE MILLIONISTA MENTOR

Stephanie, 7-Figure powerhouse, helps women crush their doubts, master their money mindset, and strategize their sales and systems to skyrocket their success. Her specialty is catapulting your conversions. Going from a single mom to Millionista Mentor in the past 18 months,she's now burst through the glass ceiling, makes unlimited income, and she does all of this with more time than ever to enjoy life with her daughter. 

and there are more Bonus Trainings

A website that converts

I'll talk you through the must-haves for a website that converts (aka gets people to contact you and join your email list). You want it to be super easy for people to get hold of you. Learn what the top agency's in New York are doing (I recently had my site reviewed by one of them and I'm going to pass on what they taught me). What's working in 2017? What do you have to know before creating/updating your website.

(value $150) Included with your program

SEO - How to get your site at the top of Google Searches 

You need to have your website come up at the top of Google searches. I will show you behind-the-scenes inside my WordPress websites. Find out which plugins to use and why. Get into the head of your Brand Hero (ideal client) and think about what they would be searching for. Know what to blog about and why it's so important for SEO. Learn my on page SEO techniques for coming up!

(value $299) Included with your program

What you can do to get clients right now

I get it, you want to bring in clients yesterday! In this training, I will show you what to do to get clients in right now! Action steps that you can take today and this week to be visible, put your offer out there, get in front of people who want to buy what you have to offer. This is what it takes: consistency, clarity and approaching the right people. Steps to bring in clients asap!

(value $199) Included with your program

Keep your head in the game

A lot of you aren't succeeding because of holding yourself back, fear, anxiety - the I'm not good enough, pretty enough, thin enough or qualified enough. Listen, if you've been in business for a few years and are highly experienced (like I know you are) then it's time to move out of your own way and take action! I'm going to share with you how I've worked on my mindset and how I keep going even when fear rears its ugly head.

 (value $199) Included with your program

LinkedIn and getting qualified leads

Joe teaches a very holistic organic way to connect with people on LinkedIn who are in your industry. He teaches a simple process that allows you to connect and then nurture the relationship. People are excited to talk to him on LinkedIn because he is genuinely interested in getting to know them. Clients regularly reach out to him to make contact and begin the process of working with him. Using LinkedIn to generate leads in business is the way social media is heading.  

(value $199) Included with your program

Ready to go all in and start building your brand online? Join The Waitlist

BUILD YOUR BRAND ONLINE - THE GROUP PROGRAM

Video Module + Workbook + Live Q&A Coaching Call 

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"£13K WOW. Within weeks of doing BYBO I had my first 5-figure month!" - Jennifer Claire Constant - UK

TWO 5-Figure months in a row, right after starting coaching. £28,5K in 2 months! I also launched my group program with over £11K in revenue in the first week! Wow!

Chanelle gave me so much confidence in my business, along with new techniques I’d not considered. I had 5 coaching clients and a one-day intensive sign up, equalling £5.3k in sales. All without a website! I extended my coaching plan before the end of my first month. Chanelle helps you realise you can take on the world!  When you are just starting out this is exactly what you need. She knows her stuff when it comes to marketing so is a fantastic mentor. 

As a result of working with Chanelle I have a beautiful sales page, my website is being designed and I’m learning business techniques that are saving me time. Chanelle really cares about your results. She wants you to succeed. She celebrates with you and gives you the drive to go beyond your goals.

Jennifer Claire Constant

CELEBRANT COACH & CONSULTANT - UNITED KINGDOM

Laura Payne Stanley

Within 12 weeks I’d booked 4 new coaching clients all on 90-Day Packages and brought in $10 000 to this new branch of my business!

My 90-day coaching programme with Chanelle has been transformative! I needed a business coach to help push me to officially launch my new business with a clear direction. I’ve gone from an idea, to creating a high-level brand and developing and launching my new coaching website, all within 12 weeks.

Even before the new brand and website launched I was securing new vibrant coaching clients, who were attracted to my unique form of coaching.

I recommend working with Chanelle because her experience of creating high-level kick-ass brands, mixed with focused accountability is dynamite in launching new projects.

Laura Payne-Stanley

FULL-TIME BLOGGER & COACH, UNITED KINGDOM

Signing up with Chanelle was the best decisions I’ve made. I implemented her suggestions and embraced her guidance, and my business improved by 50%.” - Sharon Castle - South Africa

Signing up with Chanelle was one of the best decisions I’ve made. My business improved by 50%, once I followed her guidelines.  

10 years ago I turned my 35 year hobby into a successful business. Serving more people and doing the work that I absolutely love with a passion. I signed up for Chanelle’s coaching programme after seeing her featured in Forbes. 

Recently, I found myself ‘twiddling’ my thumbs wondering what to do next, as all my work was complete by noon. This had never happened to me before as most days I couldn’t fit it all in. Thank you, Chanelle for pointing me in the direction of my freedom and for continuing to teach me how to do this work in a much more relaxed way.

Sharon Castle

LIFESTYLE & WELLNESS COACH - SOUTH AFRICA

it's time to make a decision

YOU KNOW WHAT YOUR LIFE LOOKS LIKE IF YOU CARRY ON DOING WHAT YOU'VE ALWAYS DONE 

Standing at the crossroads you can take the familiar road and carry on with what you've always done. Getting the results you've been getting all along. But you're here, right now, reading this because you've already decided that that's not what you want for you or your business.   

BUILD YOUR BRAND ONLINE is the key to unlocking a new, abundant future! What are you waiting for?
Get on the list!

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A recap of what's included...

6 High-quality training videos of Chanelle teaching to camera (not slides)

6 Workbooks for you to dig deep and get crystal clear on what you sell, who you want to work with,  what your personal brand needs to be and how to reach clients online

6 Weekly live coaching Q&A calls so you can get your questions answered

A supportive community: A private Facebook group for members of this program

Guest expert trainer on Facebook Ads 

Lifetime membership, for as long as the program is up

BONUS:  6 x (over 1-hour each) Audio Recordings of the trainings I did for my last group program (Value $497) covering marketing, branding, mindset and more

BONUS: Brand Your Instagram online self-study video training 

Optional VIP Track which includes private 1:1 Coaching Calls 

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Remove The Risk With A 10-Day Money-Back Guarantee

I believe in this program so much that to remove the risk for you, I offer a money back guarantee within 2-weeks of signing up. Just shoot me an email, show me that you've done the worksheets and let me know why you feel it's not right for you after all and I'll refund the full fee. I highly doubt this will need to happen!

get started now Choose Your Plan

3-month group program with video modules, workbooks and live group coaching calls

BEST VALUE

One Payment Of $2500

USD

Instalment Plan

3 Payments Of $900

USD

VIP TRACK (only 8 Spots!)

Includes three 30-min private coaching calls with Chanelle

One Payment Of $3500

USD

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